When we first launched this unique organisation back in 1996 we all faced the challenge: how can honest traders get their message across to the public in an industry where honesty and integrity are seen very much as the exception.

Once we had drafted the founding principles-the same that we still work on today-we looked at the document and all thought; One day, all windows and conservatories will be bought this way.

In just over a decade we've helped nearly 150,000 happy customers create their perfect home and so far were proud to say that more and more agree as every year goes by.